Alignment is the invisible thread that keeps all the aspects of a design tied together. It creates a visual connection between elements so that nothing seems to be floating in space or misbehaving on the page. Alignment, whether you notice it or not, plays a tremendous role in how we perceive and interact with design.
Alignment in graphic design refers to the arrangement of elements, such as text and images, in relation to each other or within a grid. It's what makes your eye flow easily through a design — establishing structure, balance, and clarity. Without alignment, even the most compelling content looks disorganized or unreliable.
Yet alignment is more than just making things "look neat." Alignment is a powerful tool for communication that, when used correctly, lifts a design from good to great.