Self-presentation is vital when you want to present your services to your target audience. It should tell consumers about your brand. The more helpful information the client learns, the more their trust in the company will increase.
Many businesses overlook the “About Us” section or scratch it. Later on, this risks missing out on potential clients.
In this article, we will consider:
- What the “About Us” section is, its major elements and importance for business;
- Essential tips on how to create an “About Us” page;
- Several examples that you can take when creating an “About Us” page for your business.