Every company tries to attract and hold the users' attention. The home page is the first thing a customer meets when they open any website, and the most important thing here is the first impression. But how can you get the user’s curiosity and tell them about your business? It’s homepage videos. This format of presenting information allows companies to increase the conversion rate and engagement among users. For example, 72% of customers would rather watch a video to learn about a brand than read text. Also, using a video on your homepage can increase website conversions by 80%. A real boon for both entrepreneur and user, isn't it? But where are the pitfalls? Gapsy Studio knows how to make an outstanding user experience, so, in this article, we've compiled the do’s and don’ts of homepage videos.
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